實體店為什么需要小程序?直接的答案就是：你的客戶都在用微信！實體店要把握住移動端的用戶消費機遇，利用小程序的優(yōu)勢，將其變成實體店營業(yè)額快速增長的關鍵渠道。微信小程序提供了怎樣的解決方案？下面濟南小程序開發(fā)公司小編為您講解番：

Why do physical stores need mini programs? The direct answer is: your customers are all using WeChat! Physical stores should seize the consumption opportunities of mobile users and leverage the advantages of mini programs to become a key channel for rapid growth of physical store revenue. What solution does WeChat mini program provide? Below, the editor of Jinan Mini Program Development Company will explain to you:

、小程序幫助商家開啟“線上+線下”服務模式

1、 Mini program helps merchants activate the "online+offline" service mode

門店小程序以“門店會員”為核心，通過門店管理，幫助商戶無縫打通線上線下，玩轉(zhuǎn)全渠道。同時為商戶提供輕量化門店和會員管理系統(tǒng)，不僅僅支持多門店，還可以通過門店信息在小程序當中展示出來。

The store mini program takes "store members" as the core, and through store management, helps merchants seamlessly connect online and offline, playing all channels. Simultaneously providing lightweight store and membership management systems for merchants, not only supporting multiple stores, but also displaying store information in mini programs.

二、實現(xiàn)線上買單，提升收銀效率

2、 Realize online payment and improve cashier efficiency

商戶通過小程序可以實現(xiàn)在線買單，提升收銀效率減少人力成本，優(yōu)化服務體驗。還可以為商戶提供會員營銷，通過積分會員充值等營銷手段，幫助門店實現(xiàn)會員轉(zhuǎn)化，提升復購率。

Merchants can achieve online payment through mini programs, improve cashier efficiency, reduce labor costs, and optimize service experience. It can also provide membership marketing for merchants, using marketing methods such as point membership recharge to help stores achieve membership conversion and increase repurchase rates.

三、會員&粉絲連帶實現(xiàn)“粘性”服務

3、 Members and fans jointly achieve "sticky" services

微信小程序的研發(fā)主旨是“輕捷簡便”、“用完即走”。對企業(yè)來說，可以通過自有的會員系統(tǒng)或者是自運營的公眾號，利用系統(tǒng)中的消息推送功能和小程序“用完即走”的服務相結(jié)合，進行粉絲和會員的二次開發(fā)，增加用戶粘性的同時，創(chuàng)造更多商業(yè)價值。

The main theme of the development of WeChat mini programs is "light and simple" and "just go after use". For enterprise brands, they can use their own member system or self operated official account to combine the message push function in the system with the "run out" service of applets to carry out the secondary development of fans and members, increase user stickiness and create more business value at the same time.

四、與微信公眾號平臺結(jié)合

4、 Combined with WeChat official account platform

公眾號與小程序已經(jīng)是密不可分了，個公眾號可以關聯(lián)多個小程序，更重要的是小程序能通過多種方式插入公眾號文章，例如文字鏈接、圖片鏈接和小卡片，而且圖片鏈接和小卡片能夠放你想推廣的產(chǎn)品圖，畢竟有圖有真相，可以促進客戶購買。

The official account and the applet are already inseparable. One official account can be associated with multiple applets. More importantly, the applet can insert official account articles in a variety of ways, such as text links, picture links and small cards, and the picture links and small cards can put the product map you want to promote. After all, there are pictures and truth, which can promote customers to buy.

小程序是套利好于實體門店的工具，它是個開關，擁有自己的小程序的門店，就意味著打開了微信流量的入口。您對此有需求，可以隨時來我們這里http://m.100weixin.cn咨詢看看吧！

A mini program is a set of tools that are better than physical stores. It is a switch, and a store with its own mini program means opening the entrance to WeChat traffic. If you have any needs, you can come to us anytime http://m.100weixin.cn Consult and take a look!